Google Tag Manager is a tag management system (TMS) that enables you to quickly and easily update tracking codes and related code snippets, known as tags, on your website or mobile app.
To install the Webchat widget through Google Tag Manager, you will need to create a custom HTML Tag and paste your live chat widget snippet code there. To do this, you will need to:
1. Open the Tag section within Google Tag Manager.
2. Go to the Tag section > New > Custom HTML.
3. Paste the code you copied earlier.
4. Add the trigger: All Pages.
5. Name the Tag: “Webchat Callbell.”
6. Save.
You can then utilize Google Tag Manager interface also to configure triggers that activate your Callbell Webchat Widget. For example, you can use it to display the Webchat widget only on specific pages of your website.